What’s Shaking Up Your Digital World This Week
Hey there,
We’re back with all the updates you didn’t know you needed! From new podcasts to exciting tech features, we’ve got plenty to catch you up on.
Exclusive Scoop:
LinkedIn Launches Gen Z-Focused Podcast
LinkedIn teamed up with iHeartRadio for “Let’s Talk Offline,” a podcast aimed at Gen Z. It’s all about how this generation is navigating careers and life, adding to LinkedIn’s growing podcast lineup that’s helping young professionals sharpen their skills.
Google’s Power Plays
It’s been a busy week for Google!
Is Google Unfairly Dominating Local Search?
Yelp has filed a major antitrust lawsuit against Google, accusing it of tilting search results in its favour and harming local businesses. Yelp claims this has degraded search quality and stifled competition, leaving fewer opportunities for rivals. Could this legal challenge reshape local search?
New YouTube Targeting Tool: What’s the Big Deal?
Google Ads just introduced a cool feature: You can now create remarketing audiences based on other YouTube creators’ videos, not just your own! This opens up new ways to reach viewers who’ve already engaged with similar content, giving advertisers more power to get specific with their campaigns.
Get Ahead: Google’s New Shopping Trends Tracker
Google’s just made holiday prep easier! Their new feature lets retailers track what’s hot in shopping searches, so you know exactly what customers are eyeing. Think of it as your personal trend detective, helping you stay one step ahead of what everyone’s adding to their carts. Stock up, tweak your marketing, and get ready to crush those holiday sales!
This Week in Tech: The Hits and Misses
Apple AI Faces Pushback from Big Publishers
Top publishers are pushing back, refusing to let Apple use their data to train its AI models. The concern? They want tighter control over their content and how it’s used. This could shake up Apple’s plans to boost its AI capabilities. It looks like not everyone’s jumping on the AI bandwagon just yet!
Brazil Bans X: What’s Elon Musk’s Next Move?
Brazil’s Supreme Court has upheld the ban on Elon Musk’s X platform, citing its failure to remove illegal content. Musk isn’t backing down, though he’s in a legal standoff and now even faces threats of sanctions on Starlink. With tensions rising, it’s clear this fight is far from over.
WordPress Alert: Over 1 Million Sites at Risk
Two popular WordPress contact form plugins have major security flaws, leaving more than 1.1 million websites vulnerable. Hackers could exploit these gaps to take control of affected sites, making it crucial for users to update their plugins ASAP. If your site uses these tools, now’s the time to check for updates and stay secure.
Canva’s AI Features: Worth the Price Hike?
Canva’s upping its prices by a whopping 300%, but they’re saying it’s all about the AI. The new tools, like AI-powered design and image generation, aim to make the creative process faster and smarter. But is that massive price increase justified? Canva’s betting big that the new features will change the game for designers.
What Do We Have for You?
Trying to keep up with all the latest Digital Trends in B2B Marketing? Check out Adesh Jalatkar’s take on what’s changing in the industry and how you can stay ahead. Read more here.
Wondering how to get people to smash that ‘see more’ button? Nick Broekema shares how sub-hooks can make your posts irresistible. Get the scoop here.
That’s a wrap for this week!
Hope you enjoyed the scoop. Got any thoughts? Hit us up! We’ll be back with more updates soon. Until then, keep exploring and stay curious!